{"id":7942,"date":"2024-02-14T11:09:14","date_gmt":"2024-02-14T08:09:14","guid":{"rendered":"https:\/\/simplyit.co.tz\/?p=7942"},"modified":"2024-10-14T17:12:41","modified_gmt":"2024-10-14T14:12:41","slug":"%d9%85%d8%a7-%d8%a7%d9%84%d8%b0%d9%8a-%d9%8a%d8%ac%d8%b9%d9%84-%d9%85%d9%88%d9%82%d8%b9-%d8%ac%d9%8a%d8%af","status":"publish","type":"post","link":"https:\/\/simplyit.co.tz\/ar\/what-makes-a-good-website\/","title":{"rendered":"\u0645\u0627 \u0627\u0644\u0630\u064a \u064a\u062c\u0639\u0644 \u0645\u0648\u0642\u0639 \u0627\u0644\u0648\u064a\u0628 \u062c\u064a\u062f\u064b\u0627\u061f"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7942\" class=\"elementor elementor-7942\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f603270 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f603270\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ee292ad\" data-id=\"ee292ad\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-be7e574 elementor-widget elementor-widget-text-editor\" data-id=\"be7e574\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1>Great Website Design in Zanzibar<\/h1><article class=\"article-main relative flex-grow pulse\"><header><section class=\"core-section-container relative my-3 md:mt-0\"><h2 class=\"pulse-title text-display-md text-color-text lg:text-display-lg font-bold w-11\/12\">Four Pillars of a Great Website: <br \/>Purpose, Structure, Functionality &amp; User Experience<\/h2><div class=\"ellipsis-menu absolute right-0 top-0\">\u00a0<\/div><div class=\"core-section-container__content break-words\"><div class=\"base-card relative w-full hover:no-underline focus:no-underline base-card--link base-main-card flex flex-wrap py-2 pr-2 babybear:pr-0 base-main-card--link publisher-author-card\"><div class=\"base-main-card__ctas z-[3] self-center ml-3 babybear:ml-1 babybear:self-start\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignright wp-image-47\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/case4-300x225.jpg\" alt=\"\" width=\"400\" height=\"300\" srcset=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/case4-300x225.jpg 300w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/case4-768x576.jpg 768w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/case4-107x80.jpg 107w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/case4-16x12.jpg 16w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/case4-290x218.jpg 290w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/case4-600x450.jpg 600w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/case4.jpg 800w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/>Having a website is essential for businesses and organisations of all sizes, whether in Zanzibar, Tanzania or anywhere else in the world.\u00a0<\/div><div>\u00a0<\/div><div>Whatever your business or hobby, simply having a website is not enough &#8211; you need to ensure that your website is seen, is effective, user-friendly and engaging.<\/div><div>\u00a0<\/div><div class=\"base-main-card__ctas z-[3] self-center ml-3 babybear:ml-1 babybear:self-start\">To achieve this, you must focus on the four pillars of a great website: purpose, structure, functionality and user experience (UX).<\/div><\/div><\/div><\/section><\/header><\/article><footer><\/footer><p><!-- end article footer --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c929aad elementor-blockquote--skin-boxed elementor-widget elementor-widget-blockquote\" data-id=\"c929aad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tSimply IT is an international Digital Marketing Agency in Zanzibar.  We create websites for clients across East Africa and Europe in diverse business sectors and in a variety of languages. We have a team of experienced web developers, designers and Digital Marketing experts who have worked professionally for many years.&nbsp; We apply the same 4 basic principles to all the websites we develop.\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">Simply IT, Global<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f6a04b elementor-widget elementor-widget-seosight_button\" data-id=\"0f6a04b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"seosight_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"crumina-module crum-button align-center\">\n\t\t\t<a href=\"https:\/\/simplyit.co.tz\/faqs-zanzibar-software-solutions\/\" target=\"_blank\"   class=\"btn btn-medium btn--dark icon-right btn-hover-shadow  \">\n\t\t\t\t<span class=\"text\">Free Consultation<\/span>\t\t\t\t\t<span class=\"semicircle\"><\/span>\n\t\t\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t<style>\n            .es-icon-2:before{font-family: inherit;}\n            div.elementor-element-0f6a04b.inline-block,\n            div.elementor-element-0f6a04b .inline-block {\n                display: inline-block;\n                width: auto;\n                float: none;\n            }\n\t\t<\/style>\n\t\t<script>\n\t\t\t            jQuery('[data-id=\"0f6a04b\"]').removeClass('inline-block crum-button').find('.elementor-widget-container,.elementor-element-overlay').removeClass('inline-block');\n\t\t\t\t\t<\/script>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-72f647b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"72f647b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-86e69a6\" data-id=\"86e69a6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f7b15c elementor-widget elementor-widget-heading\" data-id=\"4f7b15c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">First Things First:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61b5ad6 elementor-widget elementor-widget-image\" data-id=\"61b5ad6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"810\" height=\"456\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2020\/02\/slider-photo3-1024x577.jpg\" class=\"attachment-large size-large wp-image-2043\" alt=\"Finding Websites in Zanzibar\" srcset=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2020\/02\/slider-photo3-1024x577.jpg 1024w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2020\/02\/slider-photo3-300x169.jpg 300w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2020\/02\/slider-photo3-768x432.jpg 768w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2020\/02\/slider-photo3-142x80.jpg 142w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2020\/02\/slider-photo3-1536x865.jpg 1536w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2020\/02\/slider-photo3-18x10.jpg 18w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2020\/02\/slider-photo3-290x163.jpg 290w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2020\/02\/slider-photo3-600x338.jpg 600w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2020\/02\/slider-photo3.jpg 1744w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-965926c elementor-widget elementor-widget-text-editor\" data-id=\"965926c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>\u00a0<\/h2><h2>Understand the way Websites are Found<\/h2><h3><strong>Search Engines (e.g. Google)<\/strong><\/h3><p>Before we launch into the four principles for creating great websites, lets pause and think about why and where websites are found.<\/p><p>It seems almost too obvious to state; but visitors to a website have to search, click a link (URL), or enter a link (Domain name) to get to your website e.g. <strong><a href=\"https:\/\/simplyit.co.tz\/\">www.simplyit.co.tz<\/a>\u00a0\u00a0<\/strong><\/p><p>Most people use a search engine in a browser, like Google or Bing. These search engines analyse the content of your website to allow people to find your website using key-phrases like &#8220;Best Hotel in Dar es Salaam&#8221;, &#8220;Computer Store Kenya&#8221;, &#8220;Events in Stone Town&#8221;, &#8220;Online Shop for Spices in Germany&#8221; etc.\u00a0\u00a0<\/p><p>It is worth noting that most of these searches are in English, but many are not!\u00a0<\/p><p><img decoding=\"async\" class=\"alignright wp-image-8000\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-003-300x208.jpg\" alt=\"\" width=\"400\" height=\"277\" srcset=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-003-300x208.jpg 300w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-003-1024x708.jpg 1024w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-003-768x531.jpg 768w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-003-116x80.jpg 116w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-003-18x12.jpg 18w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-003-290x201.jpg 290w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-003-600x415.jpg 600w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-003.jpg 1200w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/>Good Website Developers are very experienced in how these search engines work and the best way to create a website that will be highly ranked for these various keywords so your website will be found.\u00a0 At Simply IT we also make sure clients <a href=\"https:\/\/simplyit.co.tz\/multi-language-website-seo\/\" target=\"_blank\" rel=\"noopener\"><strong>rank highly in other languages also<\/strong><\/a>.<\/p><p>The process of getting your website to the top of these search engines organically (no need to pay for Google Ads) is called <a href=\"https:\/\/simplyit.co.tz\/multi-language-website-seo\/\"><strong>Search Engine Optimisation<\/strong><\/a>.\u00a0<\/p><p>Visitors will be using all types of devices to view your website, laptops, mobile smartphones and tablets.\u00a0 So good websites need to be developed to display well on all sizes and dimensions of screens.\u00a0 <a href=\"https:\/\/simplyit.co.tz\/tanzania-digital-marketing-tips-desktop-mobile\/\"><strong>This is called &#8216;responsiveness&#8217;<\/strong><\/a>.\u00a0\u00a0<\/p><p>Creating a website using the &#8216;4 pillars of Good Website Design&#8217; helps websites rank well on Search Engines and work well on all devices.\u00a0\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03a53a1 elementor-widget elementor-widget-seosight_button\" data-id=\"03a53a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"seosight_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"crumina-module crum-button align-center\">\n\t\t\t<a href=\"https:\/\/simplyit.co.tz\/faqs-zanzibar-software-solutions\/\" target=\"_blank\"   class=\"btn btn-medium btn--dark icon-right btn-hover-shadow  \">\n\t\t\t\t<span class=\"text\">Free Consultation<\/span>\t\t\t\t\t<span class=\"semicircle\"><\/span>\n\t\t\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t<style>\n            .es-icon-2:before{font-family: inherit;}\n            div.elementor-element-03a53a1.inline-block,\n            div.elementor-element-03a53a1 .inline-block {\n                display: inline-block;\n                width: auto;\n                float: none;\n            }\n\t\t<\/style>\n\t\t<script>\n\t\t\t            jQuery('[data-id=\"03a53a1\"]').removeClass('inline-block crum-button').find('.elementor-widget-container,.elementor-element-overlay').removeClass('inline-block');\n\t\t\t\t\t<\/script>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-added5c elementor-blockquote--skin-boxed elementor-widget elementor-widget-blockquote\" data-id=\"added5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tIt is worth noting that although most searches are carried out in English, a good percentage are carried out in another language.\n\n<br><br><\/p><strong>Did you know:<\/strong><\/p>\n\n\u2022 20% of online searches carried out in local languages that are not English, says Google<\/P>\n\u2022 There are 5.9 million Google searches per minute<\/p>\n\u2022 Top-ranking Google search results see a 22.4% click-through rate <\/p>\n\u2022 63% of Google searches occur on mobile in the U.S.<\/p>\n\u2022 Google accounts for 91.54% of the global search engine market<\/p>\n\u2022 66% of web traffic referrals come from Google<\/p>\n\u2022 Most Google searches are three to four words long<\/p>\n\u2022 Featured snippets appear twice as often on desktop as on mobile<\/p>\n\u2022 46% of Google searches have local intent\nGoogle\u2019s Shopping Graph has over 35 billion product listings<\/p>\n\u2022 50% of the U.S. population uses voice-enabled search each day<\/p>\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\"><a href=\"https:\/\/www.semrush.com\/blog\/google-search-statistics\/\">34-Eye Opening Stats about Google<\/a><\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a6c506b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a6c506b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9f5395c\" data-id=\"9f5395c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a5e2a93 elementor-widget elementor-widget-text-editor\" data-id=\"a5e2a93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>4 Pillars of Great Website Design<\/h2>\n<p><a href=\"https:\/\/www.darajafoundation.com\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/Train-Locally-01.jpg\" alt=\"Purpose: Daraja Foundation in Zanzibar - Giving young people a family and a future\" width=\"1473\" height=\"813\"><\/a><\/p>\n<p><em>Simply IT supports the work of the Daraja Foundation in Zanzibar &#8211; Giving young people a family and a future<\/em><\/p>\n<h3>#1 <strong>Purpose<\/strong><\/h3>\n<p>A very common mistake people make when creating a website is they forget to focus on the purpose of the website.<\/p>\n<p>Most websites are informative, but often there are many diverse purposes for having a website:<\/p>\n<ul>\n<li><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-005-200x300.jpg\" alt=\"\" width=\"200\" height=\"300\">Inform<\/li>\n<li>Make a Booking<\/li>\n<li>Buy or rent something<\/li>\n<li>Contact the business<\/li>\n<li>Donate or volunteer<\/li>\n<li>Sign up to a newsletter or fill in a form<\/li>\n<li>Sell or borrow something<\/li>\n<li>Take a Test\/Survey<\/li>\n<li>Sign up as a Member<\/li>\n<\/ul>\n<p>These are what we call &#8216;<strong>CALLS TO ACTION<\/strong>&#8216;.<\/p>\n<p>What is it you want a visitor to DO when they come to your website?<\/p>\n<p>The number of times a business owner starts out knowing the focus of their website, only to lose that focus in the process of making the website.<\/p>\n<p>Never lose the focus of the main REASON(s) for the website. Keep asking yourself: &#8220;Is the purpose of the website still crystal clear?&#8221;<\/p>\n<h3><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2023\/01\/how-to-improve-your-website-003-1200x800-1.jpg\" alt=\"\" width=\"1400\" height=\"933\"><\/h3>\n<h3>#2 <strong>Structure<\/strong><\/h3>\n<p>The structure of your website refers to the way that your content is organized and presented to your audience. This includes the layout, navigation, and overall design of your website. A well-structured website should be easy to navigate, visually appealing, and aligned with your brand&#8217;s messaging and goals.<\/p>\n<p>To create a solid structure for your website, start by identifying<\/p>\n<h4>A. TARGET AUDIENCE<\/h4>\n<p>Your target audience and what they&#8217;re looking for. Consider the types of content and features that will be most relevant to them, and organize your website in a way that makes it easy for them to find what they need.<\/p>\n<h4>B. THE 10-SECOND RULE<\/h4>\n<p>Use clear and concise language, and avoid cluttering your website with unnecessary information or design elements that hide the main things.<\/p>\n<p>Visitors that come to any of your pages take about 5-10 seconds on average to decide if they will stay.&nbsp; In those 10 seconds they will ask themselves about your website things like:<\/p>\n<ul>\n<li>Who are you: \u201cAm I on the right site?\u201d<\/li>\n<li>What do you do: \u201cDo I need this business\/product\/service?\u201d<\/li>\n<li>Who are you targeting: \u201cIs this business\/product\/service right for me?\u201d<\/li>\n<li>Why us: \u201cWhat\u2019s in this for me?\u201d<\/li>\n<li>What\u2019s the call to action: \u201cNow what do I do?\u201d<\/li>\n<\/ul>\n<p>All this in just 10 seconds? <em>Yes! <\/em><\/p>\n<p>As users rush through web pages, they have time to read only a quarter of the text on the pages they actually visit (let alone all those they don&#8217;t). So, unless your writing is extraordinarily clear and focused, little of what you say on your website will get through to customers.<\/p>\n<p>The website\u2019s clear, clean, <a href=\"https:\/\/simplyit.co.tz\/why-branding-is-important\/\"><strong>direct branding<\/strong><\/a> and messaging should tell the visitor all he\/she needs to know as they scan it in 10 seconds.<\/p>\n<p>So a brief, well-crafted positioning statement above the fold (on the first screen or the first paragraph) should answer all these questions.<\/p>\n<p>So that means the Logo, the menu, the Hero-Banner (main banner image),&nbsp; Titles (Headers) and first paragraph are very important on every page of every website.<\/p>\n<h4>C. ELEMENTS<\/h4>\n<p>This brings us to the elements or sections of a website.<\/p>\n<p>Before jumping into the individual pages of a website it is useful to define the elements of the whole website. Always start with the<\/p>\n<h4>\u2022 Call to Action: Buttons\/Links<\/h4>\n<p>Buttons or links to take a user to the Booking Page.&nbsp; Remember that a visitor to the website may NOT arrive on the homepage of that website so where to place the important links to the Calls To Action? One the Menu?&nbsp; On the Footer?<\/p>\n<h4>\u2022&nbsp; Call to Action: Forms<\/h4>\n<p>Some may be obvious like, the Contact Us Form, or the Booking Form, or the Room Availability Form, Vision Statement, or What We Do section.<\/p>\n<p>List out all the sections that you think are necessary on the website.<\/p>\n<h4>\u2022&nbsp; Menu<\/h4>\n<p>The main menu is probably the most important part of a website for creating a <a href=\"https:\/\/simplyit.co.tz\/8-steps-to-get-your-website-top-on-google\/\"><strong>good user experience<\/strong><\/a>. Sometimes the best person to develop the menu is someone who does not know everything about the business.&nbsp; Or ask a few people to try out the menu and get feedback.&nbsp; People may have different ideas but if you start to hear the same negative feedback, like &#8220;I can&#8217;t find out&nbsp; where to book a room&#8221; or I had to click too many times to get to what I needed, then change the menu.<\/p>\n<h4>\u2022&nbsp; Pages<\/h4>\n<p>Pages are generally referenced directly from the menu, so they should have clear names, be listed in categories hierarchically.<\/p>\n<p>So for example if you have two hotels, then you may need a page for hotel, separate pages facilities, rooms, amenities, excursions under each hotel.<\/p>\n<h4>\u2022&nbsp; Sections<\/h4>\n<p>Sections are very useful for dividing up the pages, allowing visitors to see at a glance what the section is about and are often good ways to summarise information with a button to click TO LEARN MORE. Sections can have unique designs like a carousel, or image-grid etc.<\/p>\n<p>In conclusion it is good to make a structured map of how a website content is divided up into calls to action, pages and sections.&nbsp; The structure is the single most common pillar that is the cause of poorly performing websites.<\/p>\n<h3><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8001 size-full\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-004.jpg\" alt=\"\" width=\"1200\" height=\"800\" srcset=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-004.jpg 1200w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-004-300x200.jpg 300w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-004-1024x683.jpg 1024w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-004-768x512.jpg 768w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-004-120x80.jpg 120w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-004-18x12.jpg 18w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-004-290x193.jpg 290w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-004-600x400.jpg 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/strong><\/h3>\n<h3><strong>#3 Functionality<\/strong><\/h3>\n<p>Functionality refers to the technical aspects of your website that enable it to work as intended. This includes the code that powers your website, as well as any plugins, integrations, or other tools that you use to enhance its capabilities.<\/p>\n<p>To ensure that your website is functional, it&#8217;s important to work with <a href=\"https:\/\/simplyit.co.tz\/how-to-choose-the-right-website-designer-in-zanzibar\/\"><strong>experienced web developers<\/strong><\/a> who can build a website that is optimized for <strong><a href=\"https:\/\/simplyit.co.tz\/how-well-is-your-website-performing\/\">speed<\/a>, <a href=\"https:\/\/simplyit.co.tz\/wordpress-website-malware-zanzibar\/\">security<\/a>, <\/strong>and <strong><a href=\"https:\/\/simplyit.co.tz\/8-steps-to-get-your-website-top-on-google\/\">performance<\/a><\/strong>. This may involve using <a href=\"https:\/\/simplyit.co.tz\/tanzania-digital-marketing-tips-desktop-mobile\/\"><strong>responsive design techniques<\/strong><\/a> to ensure that your website works well on different devices, as well as implementing robust security measures to protect against hacks and other cyber threats.<\/p>\n<h3><strong>&nbsp;<\/strong><\/h3>\n<h3><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5643 size-full\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2023\/01\/how-to-improve-your-website-002-1200x800-1.jpg\" alt=\"\" width=\"1400\" height=\"933\" srcset=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2023\/01\/how-to-improve-your-website-002-1200x800-1.jpg 1400w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2023\/01\/how-to-improve-your-website-002-1200x800-1-300x200.jpg 300w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2023\/01\/how-to-improve-your-website-002-1200x800-1-1024x682.jpg 1024w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2023\/01\/how-to-improve-your-website-002-1200x800-1-768x512.jpg 768w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2023\/01\/how-to-improve-your-website-002-1200x800-1-120x80.jpg 120w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2023\/01\/how-to-improve-your-website-002-1200x800-1-18x12.jpg 18w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2023\/01\/how-to-improve-your-website-002-1200x800-1-290x193.jpg 290w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2023\/01\/how-to-improve-your-website-002-1200x800-1-600x400.jpg 600w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/><\/strong><\/h3>\n<h3><strong>#4 User Experience<\/strong><\/h3>\n<p>Have you ever visited a website so intuitive you thought it knew what you were thinking? Or used an online tool so seamlessly it was as easy as wearing a glove? That\u2019s the power of great user experience (UX) design\u2014and, trust me, it\u2019s not a coincidence.<\/p>\n<p>Consider the reverse for a moment. Have you been&nbsp; frustrated by a disorganized clunky website or a really confusing online tool? You click to leave, don\u2019t you? Your visitors do too, and they might never come back.<\/p>\n<p>The user experience (UX) is perhaps the most important pillar of a great website. But if you have done the work on the first 3 pillars this one is made so much easier! UX refers to the overall experience that your website provides to your visitors, including how easy it is to use, how engaging the content is, and how well it meets their needs and expectations.<\/p>\n<p>To optimize the user experience on your website, focus on creating a clean, intuitive design that prioritizes ease of use and accessibility. Make sure that your website is optimized for speed and performance, and that your content is engaging, relevant, and aligned with your audience&#8217;s interests and needs.<\/p>\n<p>UX is also becoming more and more important with the growing influence of AI content.&nbsp; So we try to make it a priority for all the websites we build.hire<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57187de elementor-widget elementor-widget-testimonial\" data-id=\"57187de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">\"UX isn't about making your site look pretty\u2014it's about understanding your users' behavior, needs, and motivations. When you nail UX, your users not only visit your site\u2014they enjoy it. They find the information they need quickly and enjoy the journey you've laid out.\"\n\n<br><br>Quote from <b><a href=\"https:\/\/neilpatel.com\/blog\/ux-best-practices\/\">How to Optimize User Experience Using UX Best Practices<\/a><\/b><\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta elementor-has-image elementor-testimonial-image-position-aside\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-image\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/neilpatel.com\/blog\/ux-best-practices\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"80\" height=\"80\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/neil-80.webp\" class=\"attachment-full size-full wp-image-8125\" alt=\"\" srcset=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/neil-80.webp 80w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/neil-80-12x12.webp 12w\" sizes=\"(max-width: 80px) 100vw, 80px\" \/><\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-testimonial-name\" href=\"https:\/\/neilpatel.com\/blog\/ux-best-practices\/\" target=\"_blank\">Neil Patel <\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-testimonial-job\" href=\"https:\/\/neilpatel.com\/blog\/ux-best-practices\/\" target=\"_blank\">Digitial Marketing Expert &amp; co-founder of NP Digital<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a012557 elementor-widget elementor-widget-seosight_button\" data-id=\"a012557\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"seosight_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"crumina-module crum-button align-center\">\n\t\t\t<a href=\"https:\/\/simplyit.co.tz\/faqs-zanzibar-software-solutions\/\" target=\"_blank\"   class=\"btn btn-medium btn--dark icon-right btn-hover-shadow  \">\n\t\t\t\t<span class=\"text\">Free Consultation<\/span>\t\t\t\t\t<span class=\"semicircle\"><\/span>\n\t\t\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t<style>\n            .es-icon-2:before{font-family: inherit;}\n            div.elementor-element-a012557.inline-block,\n            div.elementor-element-a012557 .inline-block {\n                display: inline-block;\n                width: auto;\n                float: none;\n            }\n\t\t<\/style>\n\t\t<script>\n\t\t\t            jQuery('[data-id=\"a012557\"]').removeClass('inline-block crum-button').find('.elementor-widget-container,.elementor-element-overlay').removeClass('inline-block');\n\t\t\t\t\t<\/script>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-208a6a2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"208a6a2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-66305e4\" data-id=\"66305e4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f4c4136 elementor-widget elementor-widget-image\" data-id=\"f4c4136\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"810\" height=\"540\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-002-1024x683.jpg\" class=\"attachment-large size-large wp-image-7999\" alt=\"\" srcset=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-002-1024x683.jpg 1024w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-002-300x200.jpg 300w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-002-768x512.jpg 768w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-002-120x80.jpg 120w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-002-18x12.jpg 18w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-002-290x193.jpg 290w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-002-600x400.jpg 600w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-002.jpg 1200w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b66f9d elementor-widget elementor-widget-text-editor\" data-id=\"7b66f9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Conclusion<\/h2><p>By focusing on the four pillars of a great website &#8211; purpose, structure, functionality, and user experience &#8211; you can create a website that truly stands out and drives results for your business. Whether you&#8217;re building a new website from scratch or revamping an existing one, be sure to pay close attention to each of these pillars to ensure that your website is effective, user-friendly, and engaging.<\/p><p><strong><a href=\"https:\/\/simplyit.co.tz\/contact-us\/\">Contact Us Today.<\/a><\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cbb0c7b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cbb0c7b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2a84e9c\" data-id=\"2a84e9c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9c7902f elementor-widget elementor-widget-seosight_title\" data-id=\"9c7902f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"seosight_title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <header class=\"crumina-module crumina-heading with-read-more\">\n                        <div class=\"title-text-wrap\">\n                <h2 class=\"heading-title\">\n                    Digital Marketing Articles                <\/h2>\n                <a href=\"https:\/\/simplyit.co.tz\/articles-masonry\/\" class=\"read-more\" title=\"See All\" target=\"_blank\" >See All<i class=\"seoicon-right-arrow\"><\/i><\/a>            <\/div>\n            <div class=\"heading-decoration\">\t\t    <span class=\"first\"><\/span><span class=\"second\"><\/span>\n\t\t\t<\/div>        <\/header>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75ad018 elementor-posts--align-center elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-card-shadow-yes elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"75ad018\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:20,&quot;sizes&quot;:[]},&quot;pagination_type&quot;:&quot;prev_next&quot;,&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-9453 post type-post status-publish format-standard has-post-thumbnail hentry category-digital-marketing category-podcast category-web-design tag-marketing-agency tag-multilingual-seo tag-multiple-language-websites tag-website-translation\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/simplyit.co.tz\/ar\/why-tanzania-digital-marketing-agency\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/01\/Simply-IT-Margeting-Agency-in-Tanzania-Office-workers-300x200.jpg\" class=\"attachment-medium size-medium wp-image-9466\" alt=\"\" srcset=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/01\/Simply-IT-Margeting-Agency-in-Tanzania-Office-workers-300x200.jpg 300w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/01\/Simply-IT-Margeting-Agency-in-Tanzania-Office-workers-1024x683.jpg 1024w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/01\/Simply-IT-Margeting-Agency-in-Tanzania-Office-workers-768x512.jpg 768w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/01\/Simply-IT-Margeting-Agency-in-Tanzania-Office-workers-120x80.jpg 120w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/01\/Simply-IT-Margeting-Agency-in-Tanzania-Office-workers-18x12.jpg 18w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/01\/Simply-IT-Margeting-Agency-in-Tanzania-Office-workers-290x193.jpg 290w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/01\/Simply-IT-Margeting-Agency-in-Tanzania-Office-workers-600x400.jpg 600w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/01\/Simply-IT-Margeting-Agency-in-Tanzania-Office-workers.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">Digital Marketing<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/simplyit.co.tz\/ar\/why-tanzania-digital-marketing-agency\/\" >\n\t\t\t\t11 Reasons Businesses in Tanzania Should Invest in Digital Marketing\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>While the increasing number of tourists in Tanzania presents an incredible opportunity, here are 11 reasons why it is crucial for businesses to invest in a solid marketing strategy.<\/p>\n<\/p><div class=\"more-link\"><a href=\"https:\/\/simplyit.co.tz\/ar\/why-tanzania-digital-marketing-agency\/\" class=\"btn btn-small btn--dark btn-hover-shadow\"><span class=\"text\">Learn More<\/span><i class=\"seoicon-right-arrow\"><\/i><\/a><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t\u0641\u0628\u0631\u0627\u064a\u0631 22, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-10904 post type-post status-publish format-standard has-post-thumbnail hentry category-ai category-business category-digital-marketing category-localseo category-podcast category-seo category-web-design tag-aeo tag-aio tag-business tag-geo tag-seo tag-tanzania tag-tanzania-websites-articles tag-zanzibar-websites\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/simplyit.co.tz\/ar\/seo-aio-geo-aeo-websites-zanzibar-tanzania\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/08\/Why-SEO-AIO-GEO-AEO-for-Zanzibar-Tanzania-websites-003-300x200.jpg\" class=\"attachment-medium size-medium wp-image-10914\" alt=\"\" srcset=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/08\/Why-SEO-AIO-GEO-AEO-for-Zanzibar-Tanzania-websites-003-300x200.jpg 300w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/08\/Why-SEO-AIO-GEO-AEO-for-Zanzibar-Tanzania-websites-003-1024x683.jpg 1024w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/08\/Why-SEO-AIO-GEO-AEO-for-Zanzibar-Tanzania-websites-003-768x512.jpg 768w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/08\/Why-SEO-AIO-GEO-AEO-for-Zanzibar-Tanzania-websites-003-120x80.jpg 120w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/08\/Why-SEO-AIO-GEO-AEO-for-Zanzibar-Tanzania-websites-003-18x12.jpg 18w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/08\/Why-SEO-AIO-GEO-AEO-for-Zanzibar-Tanzania-websites-003-290x193.jpg 290w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/08\/Why-SEO-AIO-GEO-AEO-for-Zanzibar-Tanzania-websites-003-600x400.jpg 600w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2025\/08\/Why-SEO-AIO-GEO-AEO-for-Zanzibar-Tanzania-websites-003.jpg 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">AI<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/simplyit.co.tz\/ar\/seo-aio-geo-aeo-websites-zanzibar-tanzania\/\" >\n\t\t\t\tUnderstanding SEO, AIO, GEO &#038; AEO the differences for websites in Zanzibar, Tanzania\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>With over 378 million people now using AI tools for search and decision-making, if you&#8217;re a business owner in Zanzibar or Tanzania knowing the terms SEO, AIO, GEO is more important than ever.<\/p>\n<\/p><div class=\"more-link\"><a href=\"https:\/\/simplyit.co.tz\/ar\/seo-aio-geo-aeo-websites-zanzibar-tanzania\/\" class=\"btn btn-small btn--dark btn-hover-shadow\"><span class=\"text\">Learn More<\/span><i class=\"seoicon-right-arrow\"><\/i><\/a><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t\u0623\u063a\u0633\u0637\u0633 30, 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-177 post type-post status-publish format-standard has-post-thumbnail hentry category-ai category-business category-digital-marketing category-seo category-web-design tag-business tag-seo-in-zanzibar-tanzania tag-tanzania-websites-articles tag-zanzibar-websites\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/simplyit.co.tz\/ar\/hire-seo-expert-zanzibar-tanzania\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"137\" src=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/triple-image-300x137.png\" class=\"attachment-medium size-medium wp-image-1549\" alt=\"\" srcset=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/triple-image-300x137.png 300w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/triple-image-1024x466.png 1024w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/triple-image-768x350.png 768w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/triple-image-176x80.png 176w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/triple-image-18x8.png 18w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/triple-image-290x132.png 290w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/triple-image-600x273.png 600w, https:\/\/simplyit.co.tz\/wp-content\/uploads\/2016\/11\/triple-image.png 1155w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__badge\">AI<\/div>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/simplyit.co.tz\/ar\/hire-seo-expert-zanzibar-tanzania\/\" >\n\t\t\t\tDo I Need to Hire an SEO Expert in Zanzibar, Tanzania?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>You may ask, \u201cWhy do I need to hire a local SEO (Search Engine Optimization) Consultant or a local Marketing Agency with SEO experts with international experience?  Can\u2019t I do the same thing myself?\u201d  We answer this question in this article.<\/p>\n<\/p><div class=\"more-link\"><a href=\"https:\/\/simplyit.co.tz\/ar\/hire-seo-expert-zanzibar-tanzania\/\" class=\"btn btn-small btn--dark btn-hover-shadow\"><span class=\"text\">Learn More<\/span><i class=\"seoicon-right-arrow\"><\/i><\/a><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t\u0623\u0628\u0631\u064a\u0644 6, 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t<div class=\"e-load-more-anchor\" data-page=\"1\" data-max-page=\"6\" data-next-page=\"https:\/\/simplyit.co.tz\/ar\/wp-json\/wp\/v2\/posts\/7942\/page\/2\/\"><\/div>\n\t\t\t\t<nav class=\"elementor-pagination\" aria-label=\"Pagination\">\n\t\t\t<span class=\"page-numbers prev\">&laquo; Previous<\/span>\n<a class=\"page-numbers next\" href=\"https:\/\/simplyit.co.tz\/ar\/wp-json\/wp\/v2\/posts\/7942\/page\/2\/\">Next &raquo;<\/a>\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u0645\u0647\u0645\u0627 \u0643\u0627\u0646 \u0639\u0645\u0644\u0643 \u0623\u0648 \u0647\u0648\u0627\u064a\u062a\u0643\u060c \u0641\u0625\u0646 \u0645\u062c\u0631\u062f \u0627\u0645\u062a\u0644\u0627\u0643 \u0645\u0648\u0642\u0639 \u0648\u064a\u0628 \u0644\u0627 \u064a\u0643\u0641\u064a - \u0641\u0623\u0646\u062a \u0628\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0645\u0648\u0642\u0639 \u0627\u0644\u0648\u064a\u0628 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u0645\u0631\u0626\u064a \u0648\u0641\u0639\u0627\u0644 \u0648\u0633\u0647\u0644 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0648\u062c\u0630\u0627\u0628. \u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u0631\u0643\u0627\u0626\u0632 \u0627\u0644\u0623\u0631\u0628\u0639 \u0644\u0645\u0648\u0642\u0639 \u0648\u064a\u0628 \u0631\u0627\u0626\u0639.<\/p>\n<\/p><div class=\"more-link\"><a href=\"https:\/\/simplyit.co.tz\/ar\/hire-seo-expert-zanzibar-tanzania\/\" class=\"btn btn-small btn--dark btn-hover-shadow\"><span class=\"text\">\u064a\u062a\u0639\u0644\u0645 \u0623\u0643\u062b\u0631<\/span><i class=\"seoicon-right-arrow\"><\/i><\/a><\/div>","protected":false},"author":1,"featured_media":8003,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_theme","format":"standard","meta":{"footnotes":""},"categories":[24,82,27,69],"tags":[84,66,91,90],"class_list":["post-7942","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-digital-marketing","category-seo","category-web-design","tag-ai","tag-google","tag-user-experience","tag-ux"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What makes a Good Website? - Simply IT<\/title>\n<meta name=\"description\" content=\"What makes a Good Website in Tanzania East Africa or Europe - 4 characteristics of great websites we use to develop websites in Zanzibar\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/simplyit.co.tz\/ar\/\u0645\u0627-\u0627\u0644\u0630\u064a-\u064a\u062c\u0639\u0644-\u0645\u0648\u0642\u0639-\u062c\u064a\u062f\/\" \/>\n<meta property=\"og:locale\" content=\"ar_AR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What makes a Good Website? - Simply IT\" \/>\n<meta property=\"og:description\" content=\"What makes a Good Website in Tanzania East Africa or Europe - 4 characteristics of great websites we use to develop websites in Zanzibar\" \/>\n<meta property=\"og:url\" content=\"https:\/\/simplyit.co.tz\/ar\/\u0645\u0627-\u0627\u0644\u0630\u064a-\u064a\u062c\u0639\u0644-\u0645\u0648\u0642\u0639-\u062c\u064a\u062f\/\" \/>\n<meta property=\"og:site_name\" content=\"Simply IT\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SimplyIT.Tanzania\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-14T08:09:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-14T14:12:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/simplyit.co.tz\/wp-content\/uploads\/2024\/02\/Great-Websites-in-Zanzibar-Tanzania-006.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pops (Digital Marketing Consultant Tanzania)\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0643\u064f\u062a\u0628 \u0628\u0648\u0627\u0633\u0637\u0629\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pops (Digital Marketing Consultant Tanzania)\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u0648\u0642\u062a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0645\u064f\u0642\u062f\u0651\u0631\" \/>\n\t<meta name=\"twitter:data2\" content=\"11 \u062f\u0642\u064a\u0642\u0629\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"TechArticle\",\"@id\":\"https:\\\/\\\/simplyit.co.tz\\\/ar\\\/%d9%85%d8%a7-%d8%a7%d9%84%d8%b0%d9%8a-%d9%8a%d8%ac%d8%b9%d9%84-%d9%85%d9%88%d9%82%d8%b9-%d8%ac%d9%8a%d8%af\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/simplyit.co.tz\\\/ar\\\/%d9%85%d8%a7-%d8%a7%d9%84%d8%b0%d9%8a-%d9%8a%d8%ac%d8%b9%d9%84-%d9%85%d9%88%d9%82%d8%b9-%d8%ac%d9%8a%d8%af\\\/\"},\"author\":{\"name\":\"Pops (Digital Marketing Consultant Tanzania)\",\"@id\":\"https:\\\/\\\/simplyit.co.tz\\\/ar\\\/#\\\/schema\\\/person\\\/17ada2e7bf5968c6e6265feb41b9aee5\"},\"headline\":\"What makes a Good Website?\",\"datePublished\":\"2024-02-14T08:09:14+00:00\",\"dateModified\":\"2024-10-14T14:12:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/simplyit.co.tz\\\/ar\\\/%d9%85%d8%a7-%d8%a7%d9%84%d8%b0%d9%8a-%d9%8a%d8%ac%d8%b9%d9%84-%d9%85%d9%88%d9%82%d8%b9-%d8%ac%d9%8a%d8%af\\\/\"},\"wordCount\":1941,\"publisher\":{\"@id\":\"https:\\\/\\\/simplyit.co.tz\\\/ar\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/simplyit.co.tz\\\/ar\\\/%d9%85%d8%a7-%d8%a7%d9%84%d8%b0%d9%8a-%d9%8a%d8%ac%d8%b9%d9%84-%d9%85%d9%88%d9%82%d8%b9-%d8%ac%d9%8a%d8%af\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/simplyit.co.tz\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/Great-Websites-in-Zanzibar-Tanzania-006.jpg\",\"keywords\":[\"AI\",\"Google\",\"User Experience\",\"UX\"],\"articleSection\":[\"Business\",\"Digital Marketing\",\"SEO\",\"Web design\"],\"inLanguage\":\"ar\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/simplyit.co.tz\\\/ar\\\/%d9%85%d8%a7-%d8%a7%d9%84%d8%b0%d9%8a-%d9%8a%d8%ac%d8%b9%d9%84-%d9%85%d9%88%d9%82%d8%b9-%d8%ac%d9%8a%d8%af\\\/\",\"url\":\"https:\\\/\\\/simplyit.co.tz\\\/ar\\\/%d9%85%d8%a7-%d8%a7%d9%84%d8%b0%d9%8a-%d9%8a%d8%ac%d8%b9%d9%84-%d9%85%d9%88%d9%82%d8%b9-%d8%ac%d9%8a%d8%af\\\/\",\"name\":\"What makes a Good Website? 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