We connect your website to Google Analytics and Google Search Console to keep track of all your site traffic and key metrics in real-time.
Simply IT develops E-commerce websites for our clients in Zanzibar, Tanzania, East Africa and Europe. We have identified ten factors that make a successful and profitable e-commerce website. Today’s consumers have many options for online shopping. In order to generate sales through your e-commerce website, you’ll need to provide an excellent user experience and convince […]
Scarier than Hallowe’en It’s Hallowe’en as I write this and what better time to talk about one of the scariest things I guarantee you won’t have thought much about as you relax in the paradise island of Zanzibar. Everyone now knows the insidious effects of a ‘virus’! The 2020 Covid-19 pandemic has been a global […]
What is Google Planning in May 2021? Last May 2020 Google announced that page experience signals would be featured more and more in Google Search ranking algorithm (the method it decides how to rank a website by it’s content) These new signals would measure how users perceive the experience of interacting with a web page […]
No one can fully understand the changing nature of Search Engine Optimisation (SEO). Google’s constantly changes their search algorithm and it seems that brands and businesses are forever trying to play catchup with keywords, rankings and online traffic.
Search Engine Optimization involves methods that increase a website’s visibility and improve rankings in search engine sites through organic or natural search results. On-page SEO refers to the practice of optimizing different pages on a website so that each one gains relevant traffic on various search engine sites. Good SEO work only gets better over […]
A lot of SEO agencies where Simply IT is based in Tanzania and East Africa, especially those that are just starting out, make the mistake of focusing solely on search engine rankings as the main metric when reporting progress to clients. At Simply IT we realise that with the growing influence of AI and as […]
Your brand is more than a logo, website or tagline. Your brand is how the world sees your organization and responds to your products or services. It should reflect everything you value.
Does my website really need SEO? Successful brands are putting more emphasis on SEO day by day. Is SEO just unnecessary magic? No! It is actually a tried and tested, vital digital marketing method that smaller entrepreneurs can get bigger returns from in an ever competitive global market. In short, Search Engine Optimization (SEO) is […]
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